Lisa Beaumont: How to Create a Business That Makes You Happy
Posted on May 27, 2019 by Lisa Cherry Beaumont, One of Thousands of Career Coaches on Noomii.
Most people who start a business end up exhausted, frustrated, and hating it more than their last job! Here's what you must do first so you don't quit
The first thing you must understand is that the main reason people want to create their own business is because their day job makes them feel soulless and restricted in terms of creativity and time.
They want to work for themselves in order to feel alive inside and to have the freedom to do things their own way.
And so they set themselves up doing work they think will make them happy by allowing them creative expression and time freedom.
But the reality is that a huge proportion of these marvellous, brave people wind up working ridiculously long hours doing tasks they hate and end up just as frustrated – if not, more so – as they were at their last job!
At this point they can either bash away at the business until they’re truly miserable, or they can “pivot” (change to a different business). Or, alternatively, they can go back to a day job. None of these is an attractive prospect and all of them bring on feelings of failure:
“Why am I not happy? Why isn’t this working out? Am I not cut out for it? What did I do wrong?”
Here’s what they did wrong:
They didn’t analyze themselves enough before creating their business: they followed their passion and/or the money without deeply understanding themselves first.
Here’s what they should have done:
In order to create a business that was going to keep them happy and motivated, they needed to know what makes them happy and motivated (!!!) and most people simply don’t know these things about themselves! (They think they do, but they don’t.)
A deep analysis of their history was needed to get this information and, without it, they’ve ended up frustrated and miserable without knowing why.
This analysis is the most fundamental part of what I do with my clients so that their business is built in line with their own needs and not with some wishy-washy notion of what may or may not work for them.
So, if you are thinking it’s time for you to create a business or if you have a business that makes you frustrated, drop me a message and let’s talk about what needs to happen to get you working happy.
