Lies of a Poor Salesperson
Posted on February 04, 2016 by Ali Mirza, One of Thousands of Business Coaches on Noomii.
Curious about the lies poor salespeople tell themselves that sabotage their sales success? Read on…
Lie 1: I am not a born Salesperson
There is no such thing as a born salesperson. The only thing born is baby boys and baby girls. Salespeople are trained.
To become a truly great salesperson, you must learn your craft, practice your craft, and apply it. When I first started selling, I was so bad that I couldn’t even close the grandma who bought from the Nigerian prince. After many years of learning, understanding and practicing, I have an actual close ratio of 78%.
Lie 2: I couldn’t close because I didn’t want to be pushy
The salespersons job starts when the client says No. My grandmother could sell a car to a guy that walks on the lot and says, “I’ll take the yellow one”.
If you have done your job correctly, you should be promoting the product that is right for your client, and if your client is saying no, you have not explained the product’s benefits and features correctly.
Rebutting your client’s objection is simply you explaining to the client their best interest.
Lie 3: It’s a done deal
It is only a done deal when you have check in hand.
Lie 5: His budget was too low
Price is a poor salespersons negotiation factor.
Anyone can sell a gold brick for 80% under market value, but a true salesperson sells it for at, or over market value.
Price becomes a problem when the client did not understand the benefits because all you did was rifle off the features.
