Are you just another healer? Or are you a successful entrepreneur who transforms
Posted on March 16, 2014 by Michael Mapes, One of Thousands of Business Coaches on Noomii.
Anytime you’re not leading with what makes you YOU and what makes your business unique you’re selling yourself short.
One of the first questions I ask every healer, intuitive, life coach, or conscious entrepreneur I work with is:
What makes you unique? Why should someone choose to work with you over all of the other healers in the world?
Usually a stunned, and slightly embarrassed, ensues. What should be a simple question, often seems dauntingly hard to answer.
Why? Because as conscious entrepreneurs we just want to help people, and we tend to believe that because we have such a strong desire to be of service that it will be enough. The harsh reality: it isn’t.
You need to know exactly why someone should work with you! This is what marketers often call your unique selling proposition or your USP. I call this your unique energetic essence!
The good news: this uniqueness is already contained within you. You simply have to allow it to emerge.
What is the one thing you do differently? What is the unique problem you solve for you clients? Who specifically do you serve? These are just a few of the questions that can help you uncover your unique selling proposition.
This isn’t just a marketing exercise. This has a serious impact on your ability to make money and on your ability to own a successful business.
Anytime you’re not leading with what makes you YOU and what makes your business unique you’re selling yourself short. Even worse you’re making it harder and harder for your ideal customers and clients to find you.
I know that you have a unique story, and a unique set of gifts and talents that are meant to serve the world in a big way. Now it’s time for you to get in touch with that uniqueness.
When you tap into your unique energetic essence you step into the flow of universal abundance, help a lot more people, and your business becomes a source of fulfillment rather than stress.