Listen to Noomii's interview with Shelly Cofini

About Me

My firm is a training, coaching and business consulting company designed around building intention-based businesses. This means we teach our clients to harness their natural instincts and unique ability to build a successful business. We see this as our preferred training style because we know no two sales people are alike; acknowledging this is what makes our training style unique. We believe that success lies in who we are being, not what we are doing. Once the professional understands this concept, all things become possible.

Shelly Cofini has an extensive background in corporate lending, financial advisory services and organizational development. Experienced in the consultative process, she has been developing financial and business strategies for her clients for more than 26 years. She is a sought-after speaker on the topic of Building Strategic Business Plans, Listening the most unused skill in sales and "Stories" that get in the way.

As a result of her consultative experiences she developed training relating to "Perfect Day Business Plans' "Listening" and “The Impact of Trust”, thus giving her audience access to creating powerful high-trust relationships and allowing people to see what is possible for them both personally and financially.

Shelly has a proven track record in successfully implementing turnaround strategies for companies that are in transition, both large and small.

Ms. Cofini earner her Masters at the University of Santa Monica and earned her Bachelor of Science degree in Business Administration from California State Polytechnic University in Pomona, California. She has served on Board of Directors alongside two GNMA Presidents, and has penned several articles for nationwide publications. Shelly is an active member of the National Speakers Association.