Listen to Noomii's interview with Jason Sardo

About Me

I work with high-performing professionals, executives, and entrepreneurs who look successful on the outside, but internally feel the pressure of self-doubt, impostor syndrome, or the constant need to prove themselves.

My coaching is built on one core idea: sustainable performance comes from alignment: between who you are, how you show up, and what you’re building.

Before coaching, I spent years in high-stakes environments, as a former U.S. Secret Service officer, entrepreneur, and professional poker player. In each of those worlds, performance wasn’t optional. It required clarity under pressure, emotional control, and the ability to operate at a high level even when things felt uncertain.

But what changed everything for me wasn’t another tactic... it was mindset and identity work. Working with my own performance coach reshaped how I thought, how I operated, and ultimately, my results. Today, I bring that same approach to my clients.

We focus on three key areas:
• Energy – building the physical and mental foundation for consistent performance
• Work & Purpose – creating clarity, direction, and execution
• Relationships – improving how you show up with others and yourself

This isn’t surface-level coaching. It’s about closing the gap between who you are today and who you know you’re capable of becoming.
If you’re driven, self-aware, and ready to elevate how you operate, without burning out in the process, this work is for you.

Now, I help other high-achieving executives and senior leaders do the same. My 6 month 'Performance Through Balance' coaching framework blends evidence-based performance psychology, habit re-training, and even biometric data from tools like the Oura Ring to track real progress. Clients leave with more energy, sharper focus, and the ability to make confident decisions consistently.

If you’re ready to quiet the self-doubt, regain clarity, and lead at your highest level, I’d love to help you get there.