Unearth Your Personal Essence & Create You® Authentic Brand
Participate in an interactive online workshop with life coach & branding expert Adam Botha to uncover your authentic brand
Branding is tough. Especially for such a personalized service like coaching.
Too often, coaches make meager attempts at branding which result in generic, uninspiring, microsoft-clipart-circa-1998 imagery like the jumping-for-joy clipart guy below:
It doesn't have to be that way.
What if you could come up with imagery and text that unearthed your essence? What if you could uncover your gift to the world and communicate it in a powerful, compelling way?
Create your authentic brand
“You were born with an innate essence - Full of original gifts. How will you unearth your essence and discover yourself as a gift to the world?" - Adam Botha
I first spoke to Adam Botha about a month ago and he showed me some of his creative work for clients. I was so impressed I asked him if he could create a course for Noomii coaches. I wanted a program to have you (our member coaches) dive into the details of your essence. I wanted something that you could attend no matter where you were located.
Here's what we came up with:
4.5 hours of hands-on webinar training
-
The program consists of three x 90min interactive webinars
-
The webinars will be conducted 3 evenings in a row starting on Tuesday August 30th (Aug 30, Aug 31, Sep 1)
What you get:
-
Your own Personal Name Profile (Using your full birth name and date of birth to highlight your inclinations, gifts and essence). Adam will conduct this before the start of the program.
-
Your own Wayfinder Board (That we will use to build your personal strategy which will give you direction for creating your unique brand experience and offering).
-
A clear idea of successful branding (the difference between logo design and visual language creation).
-
An exploration of the meaning inherent in various symbols and colour psychology to kickstart your brand identity ideas.
Buy now! $469 $319 with the coupon code ESSENCE
Offer ends Aug 24th at midnight.
The process:
"Sounds good" I said to Adam, "What's your process for helping people find their authentic brand?"
This is what he sent me:
Step 1: Uncovering your personal essence
Your Name - Contains Your Essence.
Our life story and purpose are all written into our names, if we dare to delve deeper. Within your birth name is written your story, your inclinations, your gifts and your purpose.
Let’s look at the great Nelson Rohihlahla Mandela:
- Nelson means “troublemaker.”
- Rolihlahla means “he who brings the people together.”
- Mandela means “he who lifts up the people.”
What about Mark Shuttleworth?
Who made his mark as the first South African to travel into space.
A self made millionaire entrepreneur.
Apple’s Steve Jobs:
Steve means “to reward or honour.” And this is exactly what he did for so many people who were able to work for Apple.
So is this some kind of cosmic joke?...
I don’t believe so. In truth all is interconnected and if we are willing to look deep enough, a delightful array of nuances will be reveal themselves from the symbolism within our names.
In Joy and Reverence,
Adam
Step 2: Defining your individual perception
What is AUTHENTICITY? (Thinking. Feeling and Willing).
Clarifying your unique STRENGTHS, SKILLS, VALUES and PASSIONS.
Getting clear on the difference between BRAND and IMAGE.
What PERSONAL EXPERIENCE do you bring with you in all you do?
Defining your BRAND EXPERIENCE (Authentically) through a WAYFINDER BOARD.
CLARITY – STRONG WILL – CONSCIOUS CHOICES – HIGHEST ACTUALISATION
Step 3: Creating an authentic compelling brand
Every brand is an idea that has been refined down to its essence. It is a promise to the world. It tells people what they can expect from products to services, and thereby differentiates its offerings from that which surrounds it.
CREATING YOUR BRAND
- Figure out how your Personal Perception aligns with your Brand Perception
- Know your surroundings (Audience and Competition)
- Establish your Authentic Tone of Voice
- Create your identity (Logo)
- Develop your Visual Language (Image)
- Keep it Simple and Consistent
- Create a Style Guide
Life Coach Brand example and assessment.
Buy now! $469 $319 with the coupon code ESSENCE
Offer ends Aug 24th at midnight.
About Adam Botha
Adam Botha is a certified Consciousness Coach® with 22+ years of experience in self-transformation and the creative industry. He coaches "individuals who are seeking to reconnect with their personal essence and life purpose to actualise their own original path." Connect with Adam on Noomii or his website.
What clients are saying about Adam Botha
"I loved the spontaneity of the session. We had freedom to talk and express ideas which all led to a very pleasurable outcome." - Pierre (Entrepreneur)
"Wonderful. Truly magical expression of inner work that revealed itself quite organically." - Teya (Mother)
"I have experienced Adam,as a person, to be intuitive, insightful and a deep connected soul who gives a lot. His deep sense of self and his continued journey of self and self- actualisation enables him to be open, honest and real with people he interacts with." - Linda Figueira-King (Group Human Resources Manager at AndBeyond.com)
Buy now! $469 $319 with the coupon code ESSENCE
Offer ends Aug 24th at midnight.
Comments (0)
Please log in to leave a comment